Executive Leadership Resilience Summit – New York


Crisis leadership  |  Reputation  |  Issue Management
Manhattan, New York. October 20-24th 2024

An immersive summit exclusively for senior executives

In an increasingly volatile world of geopolitical uncertainty, rampant cyber-attacks, rapidly shifting markets, leapfrogging new technology, and rising CEO expectations, crisis preparedness is an absolute necessity.

Executive Leadership Resilience Summit – New York

Traditionally, crises have been seen as something to be managed – but crisis management is no longer enough. Crisis leadership is a much more comprehensive and demanding discipline that starts at the top, takes an outside-in perspective on the organization, and requires razor-sharp communication.

Join us and a carefully curated cohort of other seasoned executives for an intensive deep-diving Executive Summit that will explore leadership skills otherwise only attainable through comprehensive real-world experience. You will engage with Harvard-style case studies, intricately designed crisis simulation exercise, and international expert lectures – all tailored to honing your leadership skills in a dynamic, interactive format in one of the most vibrant cities of the world – right before the US presidential election.

See program further down.



Understand the issues


You will achieve a deeper understanding of crisis leadership as well as a broad array of current and highly consequential issues ranging from the use and misuse of AI to the controversies of DEI & talent management, geopolitics, the US economy, increasing social polarization, and the imminent 2024 presidential election.

We will explore cyberattack cases and ransomware negotiations, discuss increasing legal compliance requirements for boards and senior executives, and work through a range of challenging leadership dilemmas.

New York will be the perfect location for first-hand exposure to hotly contested issues like diversity, globalization, voter polarization, new technology like crypto and AI, and more – all in a red-hot American economy in a presidential election year. Our richly packed program will take full advantage of this. We look forward to welcoming you to a unique experience that maximizes peer-to-peer networking, professional development, and international perspective.



Tailored to senior executives


The course is designed specifically for seasoned executives with leadership responsibilities at a C-, VP- or director-level (also considering organization size). It combines expert presentations with fast-paced crisis simulation exercises, requiring active participation and group collaboration. Participation is contingent on seniority and group fit and we will curate our cohort carefully to ensure
a balanced mix of qualifications and backgrounds.

Location: New York. October 20-24, 2024. 

Price: 43.500 DKK

Price includes: Four-day program, course materials, four nights at a 4-star hotel (Public by Ian Schrager, 215 Christie St), lunch, dinner, gratuity, and fees. Not included: Airfare, local transportation, meals outside the program, and incidental expenses.

Deadline for application/consideration is July 20, 2024. All accepted participants will be notified no later than July 1st. To express your interest or learn more, please do not hesitate to reach out to either of the organizers.



Contact: nycsummit@substantia.dk or call +45 29909325




The program is continuously updated

Thursday, October 3, 2024 – Pre-briefing in Copenhagen
Mutual introductions and presentation of program, hosts and the basic rules of engagement for the included crisis simulation exercises. The day will also introduce some of  the regulatory and legal requirements facing board of directors and leadership teams today.


Welcome by your hosts


Walk-through of detailed program, learning objectives for the week, and ”game rules” for the included simulations.


Mutual introductions of participants


Regulation and law in connection with extensive crises. Presentation (in Danish) by lawyer and cyber expert Julie Bak-Larsen, Bird & Bird


Pre-read materials will be handed out, including mini homework to be completed before the trip


Q&A – and see you in New York!


Sunday, October 20, 2024 Day 0 Arrival and check-in
Travel day, check in and kickstart to first simulation exercise. There will be the option of an informal early dinner and rendezvous with the group (at own expense).


Arrival Newark/JFK

Approx 1 hour

Transport from the airport to the hotel.

From 15.00

Check in – 4-star Hotel in central Manhatten

Approx 17.00

Our first crisis case starts simmering.


Dinner (optional) – Ainslie Bowery (2 min. walk from the hotel)


Monday, October 21, 2024 Day 1 Crisis leadership basics – dealing with a ransomware attack
Introduction of foundational crisis leadership tools, a framework for negotiating with ransomware cyber criminals and intense group challenges. External input throughout the day will qualify the groups’ decision making.


Meeting of designated crisis teams


Transport to our conference rooms – 22 Vanderbilt (355 Madison Ave)


The crisis simulation #1 develops


Arrival, check in to 22 Vanderbilt


Crisis leadership introduction – Internal presentation by the hosts: Framework and fundamental tools for crisis leadership.


Presentation: Negotiating during a cyber-attack. Experienced negotiator Michal Sjøberg, Delta Crisis Management, will share his vast experience and introduce a practical framework for negotiating with cyber-criminals


Crisis simulation #1 continues


Lunch. Working lunch in the crisis teams


Crisis teams discuss and plan their response


Own time – opportunity for phone calls, emails, fresh air, etc.


Crisis simulation #1 continues


Presentation: The new challenges and opportunities posed by AI.


Return to the hotel


Optional: Pre-dinner drink på The Roof


Dinner – Popular NYC – award-winning Peruvian Fusion cuisine by the chef behind the #1 ranked restaurant in Latin America.


Good night!


Tuesday, October 22, 2024 Day 2 Navigating challenging issues in a polarized world
Introduction to critical current issues like climate change, DEI and AI, and an exploration of corporate strategies and responses.


Crisis simulation #2 will be introduced.


Transport to our conference rooms – 22 Vanderbilt (355 Madison Ave)


We’re not killing birds, whales, or property values – making the case for wind energy in an increasingly polarized US.


What’s next for artificial intelligence?


US politics and the outlook for doing business in the US.


Lunch and group discussions of crisis simulation #2


Chr. Hansen’s LGBT crisis in Denmark and the US.


Transport to Estée Lauder New York, 767 5th Ave.


Leading Diversity, Equity and Inclusion


Own time – opportunity for phone calls, emails, fresh air, etc.


Short crisis team huddle at our hotel


Own time or transport to theater – walk to Broadway-Lafayette St. Metro line B / D uptown to 59 St Columbus Circle.


An artistic take on AI and human genius (optional). Interested participants can join us at Oscar winner Robert Downey Jr.s Broadway debut in the play McNeal

After show

Self-organized dinner (own expense)


Wednesday, October 23, 2024 Day 3 Geopolitics, US economy and election and what it all means for business
Discussion of geopolitical issues, especially the role of US-China relations, and a view on the US economic outlook.


Meet at 22 Vanderbilt Avene


Crisis simulation #2 continues


China as a business partner – what US-China relations means Danish success 


Lunch and group discussions of simulation #2


And US – and global – economic outlook. Presentation by Apollo Global Chief Economist Torsten Sløk


Own time – opportunity for phone calls, emails, fresh air, etc.


Culmination of crisis simulation #2


Dinner at Gaunnuri – a high-end Korean BBQ penthouse restaurant with stunning panoramic views of the city from the 39th floor


Thursday, October 24, 2024 Day 4 Reflections and conclusions
Wrapping up and discussing what this all means from a corporate perspective


Check out of hotel


Transport from hotel to One World Trade Center


Templafy and selling Danish software in the US.


Conclusions, crisis simulation results, and evaluation


Goodbye lunch at Delmonico’s – end of official program in New York



Hosts and organizers


Peter Goll

CEO & Partner at Substantia

With 25 years of experience as a communication consultant and leader with commercial responsibilities. He has worked as an advisor in various companies, focusing on corporate communication, Public Affairs, and crisis management. Additionally, he has been a political analyst on TV, a political advisor during the Danish EU presidency, and participated in negotiations on agreements with governments for EU member states, EU institutions, the U.S. government, and more. Peter has handled cases involving legal disputes, financial and environmental issues, political scandals, regulatory matters, mergers and acquisitions, ransomware, negative media coverage, and other high-risk reputation crises.




Søren Friis Larsen

Executive advisor, owner MindCream and USA Country Manager, Dansk Erhverv

As a Crisis, Issues and Reputation management expert, Søren has advised global clients and assisted with responses to anything from product recalls, cyber attacks, regulatory dawn raids, CEO or employee fraud, large-scale layoffs or medical malpractice to social media outrage or false rumors in the press. He lives in New York City and has a background as a Resilience and Crisis Management leader in Deloitte.




Louise Helstrup Guldager

Partner and Director of PR & Crisis Management at Substantia

With 17 years of experience in PR, media, strategic communication, and crisis communication, she advises and trains CEOs, board members, and leaders in the private and public sectors on building and protecting their reputations. Louise has dealt with cyber and ransomware attacks, MeToo cases, company closures, financial crises, labor disputes, mergers and acquisitions, leadership and board changes, as well as incidents where people and values are at risk.